Pagemachine

Mauricio Altamirano

<p>Pagemetrics for Matomo adds privacy-friendly, server-side analytics to WordPress by<br />
leveraging the <code>pagemachine/matomo-tracking</code> PHP library. When enabled, the<br />
plugin sends page view and optional download events from your WordPress site<br />
directly to a Matomo instance without loading Matomo’s JavaScript tracker.</p>
<p>Key benefits:</p>
<ul>
<li>Track page views on the server with full control over attributes such as title, URL and referrer.</li>
<li>Optional download tracking rewrites file links and records the click before redirecting visitors.</li>
<li>Multisite aware – network admins can define defaults, individual sites can override them.</li>
<li>Respects Do Not Track and Global Privacy Control headers through the underlying library.</li>
<li>Logs issues to the WordPress debug log when <code>WP_DEBUG</code> is enabled.</li>
</ul>
<p>Looking for expert help with Matomo or server-side tracking? <strong>Pagemachine</strong> offers<br />
consulting, implementation and ongoing support via our <strong>Pagemetrics</strong> solution.<br />
More info: <a href="https://pagemetrics.eu/" rel="nofollow ugc">Pagemetrics.eu</a></p>
<h3>Developer Hooks</h3>
<ul>
<li><code>pm_matomo_tracking_should_track_request</code> — Return <code>false</code> to skip tracking for the current request.</li>
<li><code>pm_matomo_tracking_should_rewrite_downloads</code> — Return <code>false</code> to keep original download URLs for the current post.</li>
<li><code>pm_matomo_tracking_is_download_url</code> — Decide whether a specific URL should be rewritten (receives URL and default extension list).</li>
<li><code>pm_matomo_tracking_download_extensions</code> — Adjust the list of file extensions that count as downloads.</li>
<li><code>pm_matomo_tracking_download_url</code> — Customize the generated redirect URL used for download tracking.</li>
<li><code>pm_matomo_tracking_download_redirect_status</code> — Change the HTTP status code used when redirecting to the original file.</li>
<li><code>pm_matomo_tracking_log_message</code> — Listen to debug messages emitted while <code>WP_DEBUG</code> is enabled.</li>
</ul>
<h3>Example usages</h3>
<pre><code>// Skip tracking for administrators.
add_filter('pm_matomo_tracking_should_track_request', static function ($shouldTrack) {
    return current_user_can('manage_options') ? false : $shouldTrack;
});

// Keep original download URLs on the privacy policy page.
add_filter('pm_matomo_tracking_should_rewrite_downloads', static function ($shouldRewrite) {
    return is_page('privacy-policy') ? false : $shouldRewrite;
});

// Force CDN assets to be treated as downloads.
add_filter('pm_matomo_tracking_is_download_url', static function ($decision, $url) {
    return str_contains($url, 'cdn.example.com/assets/') ? true : $decision;
}, 10, 2);

// Add extra file types to download tracking.
add_filter('pm_matomo_tracking_download_extensions', static function ($extensions) {
    $extensions = array_merge($extensions, ['svg', 'heic']);
    return array_unique($extensions);
});

// Append a checksum to rewritten download URLs.
add_filter('pm_matomo_tracking_download_url', static function ($trackingUrl, $target, $label) {
    $checksum = substr(hash('sha256', $target . $label), 0, 12);
    return add_query_arg('pm_checksum', $checksum, $trackingUrl);
}, 10, 3);

// Use a 307 redirect instead of the default 302.
add_filter('pm_matomo_tracking_download_redirect_status', static function () {
    return 307;
});

// Forward debug messages to the PHP error log while developing.
add_action('pm_matomo_tracking_log_message', static function ($level, $message) {
    if (!defined('WP_DEBUG') || WP_DEBUG !== true) {
        return;
    }

    // phpcs:ignore WordPress.PHP.DevelopmentFunctions.error_log_error_log
    error_log(sprintf('[Pagemetrics for Matomo][%s] %s', strtoupper((string) $level), $message));
}, 10, 2);
</code></pre>


Pagemetrics for Matomo

Pagemetrics for Matomo adds server-side, privacy-friendly analytics to WordPress. It tracks page views and downloads without using JavaScript.

Conversios

<p><strong>Track eCommerce Events Reliably on All Browsers and Devices</strong></p>
<p>Browser-side scripts can be blocked or restricted, resulting in gaps in conversion data. This plugin delivers server‑side tracking for WooCommerce through Google Tag Manager – no custom code required.</p>
<p>It transmits privacy‑compliant data from your server to:</p>
<ul>
<li>Google Analytics 4 (GA4)</li>
<li>Meta Pixel with Facebook Conversion API</li>
<li>Google Ads (Enhanced Conversions supported)</li>
<li>TikTok, Snapchat, and Pinterest</li>
</ul>
<p><strong>How It Works</strong></p>
<p>WooCommerce events, such as product view, add-to-cart, checkout, and purchase, are collected client-side, forwarded to a GTM server container, and sent to the selected platforms using first-party cookies. A custom loader keeps tracking active when browser scripts are blocked.</p>
<p><strong>Setup in Minutes</strong></p>
<p>A guided wizard generates ready‑made GTM templates – enter your container IDs and start tracking.</p>
<h3>Reviews</h3>
<blockquote>
<p>“All‑in‑One solution with exceptional support. Integration is seamless and the team is responsive.”<br />
  — @tizianokappa (<a href="https://wordpress.org/support/topic/all-in-one-solution-with-exceptional-support/" rel="ugc">Read full review</a>)</p>
</blockquote>
<h3>Benefits</h3>
<ul>
<li>Reduce data loss from ad‑blockers and privacy‑focused browsers by routing events server‑side.</li>
<li>Maintain attribution accuracy across GA4, Google Ads, and Meta by using first‑party cookies.</li>
<li>Improve compliance with privacy regulations by limiting third‑party scripts.</li>
<li>Lower client‑side script load, contributing to better Core Web Vitals and site speed scores.</li>
<li>Provide multi‑channel event data (Google, Meta, TikTok, Snapchat, Pinterest) from a single GTM configuration.</li>
</ul>
<h3>Free Features</h3>
<ul>
<li>Server‑side tracking via Google Tag Manager web and server containers</li>
<li>Automatic WooCommerce eCommerce events (pageview, addtocart, checkout, purchase)</li>
<li>Support for GA4, Google Ads (including Enhanced Conversions), Meta Pixel +CAPI, TikTok, Snapchat and Pinterest</li>
<li>First‑party cookie extension for browsers that limit third‑party cookies (Safari/iOS)</li>
<li>Custom loader to continue tracking when ad‑blockers are active</li>
<li>Includes 300,000 server hits (lifetime) on the free plan</li>
<li>GA4 eCommerce reports available inside WordPress (free tier)</li>
<li>No‑code setup wizard with GTM container templates</li>
</ul>
<h3>Premium Features</h3>
<p>Upgrade to the Premium Plan (US $499 / year) for additional capacity and hands‑on help. <a href="https://www.conversios.io/pricing/?plugin_name=sst&utm_source=wpreadme&utm_medium=plugin&utm_campaign=sstplugin" rel="nofollow ugc">See full pricing details</a>.</p>
<ul>
<li>Higher server‑hit quota for high‑traffic stores</li>
<li>Expert configuration assistance for server‑side GTM and conversion APIs</li>
<li>Priority support with responses within 24 hours — contact <a href="mailto:support@conversios.io" rel="nofollow ugc">support@conversios.io</a> or WhatsApp <a href="https://wa.me/917284854854" rel="nofollow ugc">+91 72848 54854</a></li>
<li>GA4 general reports and Google Ads reports (premium only)</li>
<li>Enhanced Conversions for Google Ads — contact <a href="mailto:support@conversios.io" rel="nofollow ugc">support@conversios.io</a> or WhatsApp <a href="https://wa.me/917284854854" rel="nofollow ugc">+91 72848 54854</a></li>
</ul>
<h3>Integrations</h3>
<ul>
<li>Google Analytics 4 (GA4)</li>
<li>Google Tag Manager (web and server containers)</li>
<li>Google Ads (Conversions & Enhanced Conversions)</li>
<li>Meta Pixel & Conversion API</li>
<li>TikTok Pixel & Events API</li>
<li>Snapchat Pixel and Conversion API</li>
</ul>
<h3>Support</h3>
<p>For assistance:<br />
– Email – <a href="mailto:support@conversios.io" rel="nofollow ugc">support@conversios.io</a><br />
– WhatsApp – <a href="https://wa.me/917284854854" rel="nofollow ugc">+91 72848 54854</a><br />
– Documentation – <a href="https://www.conversios.io/docs-category/woocommerce-server-side-tagging/" rel="nofollow ugc">Help Center</a></p>
<h3>Privacy Policy</h3>
<p>You can view our detailed privacy policy <a href="https://www.conversios.io/privacy-policy/?utm_source=wpsstreadme&utm_medium=readmecontent&utm_campaign=wpsstreadme" rel="nofollow ugc">here</a>.</p>
<h3>Third-Party Services</h3>
<p><strong>Google APIs</strong> – authentication and data exchange.<br />
<a href="https://developers.google.com/terms" rel="nofollow ugc">Terms</a> | <a href="https://policies.google.com/privacy" rel="nofollow ugc">Privacy</a></p>
<p><strong>Google Tag Manager</strong> – tag management.<br />
<a href="https://marketingplatform.google.com/about/analytics/tag-manager/use-policy/" rel="nofollow ugc">Terms</a> | <a href="https://policies.google.com/privacy" rel="nofollow ugc">Privacy</a></p>
<p><strong>Google Analytics</strong> – traffic and event reporting.<br />
<a href="https://marketingplatform.google.com/about/analytics/terms/us/" rel="nofollow ugc">Terms</a> | <a href="https://policies.google.com/privacy" rel="nofollow ugc">Privacy</a></p>
<p><strong>Tatvic API</strong> – supplementary plugin functionality.<br />
<a href="https://www.tatvic.com/privacy-policy/" rel="nofollow ugc">Privacy</a></p>


Server-Side Tracking via GTM for GA4, Meta CAPI & Google Ads

WooCommerce GTM server-side tracking for GA4, Meta CAPI, Google Ads & more. Bypass ad blockers, boost accuracy on Safari and iOS browsers.

Pagemetrics for Matomo vs Server-Side Tracking via GTM for GA4, Meta CAPI & Google Ads