solvera

Solvera AI Ads for Google and Meta connects your WordPress site to <a href="https://solvera.cz" rel="nofollow ugc">Solvera</a> — a platform for planning and running performance advertising in Google Ads and Meta (Facebook / Instagram), with AI-assisted workflows.
The plugin slug is <code>solvera-ai-ads-for-google-meta</code>. No Solvera account is required to install the plugin; you create or link an account when you complete the flow on Solvera.
<h4>What the plugin does</h4>
<ul>
<li>Builds a structured snapshot of your site (name, home URL, description or tagline, locale, WordPress version, administration email for account matching, site mode).</li>
<li>Sends the snapshot when an administrator starts the connection flow (registration or login on Solvera).</li>
<li>For WooCommerce stores: includes product-related data in the snapshot and can expose a token-protected product feed URL for catalog use on the platform.</li>
<li>Retrieves a site key after your Solvera account is linked (outbound HTTPS requests only) and can push snapshot updates to Solvera.</li>
<li>Optional daily snapshot refresh when you enable the advertising schedule (useful for shops).</li>
</ul>
<h4>Who develops this</h4>
<ul>
<li>Product (platform): <a href="https://solvera.cz" rel="nofollow ugc">Solvera</a> — this plugin connects your site to that service (Plugin URI in the main file).</li>
<li>Author / company: <a href="https://solvera.pro" rel="nofollow ugc">Solvera Pro</a> — agency behind the product (Author / Author URI in the main file).</li>
<li>WordPress.org listing: the Contributors field is the WordPress.org username allowed to commit releases (<code>solvera</code>). For product support, billing, or campaigns, use <a href="https://solvera.cz" rel="nofollow ugc">solvera.cz</a>.</li>
</ul>
<h4>Requirements</h4>
<ul>
<li>WordPress 6.3+, PHP 7.4+.</li>
<li>HTTPS recommended so redirects and API calls behave reliably.</li>
<li>Administrator access to use the plugin screen and start the connect flow.</li>
</ul>
<h4>Technical notes</h4>
<ul>
<li>Default platform URL is <code>https://solvera.cz</code>. Developers may override with <code>SOLVERA_CONNECT_PLATFORM_URL</code> in <code>wp-config.php</code>.</li>
<li>All outbound calls use the WordPress HTTP API (<code>wp_remote_post</code>) and JSON.</li>
<li>User-facing strings are in English (source). A Russian translation source file is included in the <code>languages/</code> folder. Compile it to <code>.mo</code> (e.g. Poedit or <code>msgfmt</code>), place it in <code>languages/</code>, and set the site language to Russian or use your preferred translation workflow.</li>
</ul>
<h3>External services</h3>
This plugin relies on third-party services operated by Solvera.
<ul>
<li>Service: Solvera platform API (default host: <code>solvera.cz</code>, HTTPS only in normal configuration).</li>
<li>Purpose: Signup/login handoff with a one-time token, delivery of site snapshot JSON, polling for the site key after the account is linked, and optional ongoing ingest of snapshot updates.</li>
<li>Data sent: As assembled by the plugin: site URL, site title, description or tagline, locale, WordPress version, administration email (for matching the account), site mode (simple vs shop), optional WooCommerce-related product summary and public feed URL, plugin version, and similar snapshot fields. Exact fields may evolve with plugin updates; the snapshot is built in code under <code>includes/collector.php</code>.</li>
<li>When: When an administrator starts the connect flow, when polling for credentials, when pushing snapshot updates, and on optional scheduled refresh if enabled.</li>
<li>Terms / privacy: Use <a href="https://solvera.cz" rel="nofollow ugc">solvera.cz</a> for terms of use, privacy policy, and support for the Solvera platform.</li>
</ul>
<h3>Privacy</h3>
<ul>
<li>This plugin stores snapshot and configuration data in your WordPress database on your server.</li>
<li>It transmits snapshot-related data to Solvera over HTTPS as described under External services.</li>
<li>If your site needs a privacy policy under GDPR or similar rules, you should mention that you use Solvera for advertising-related services and link to Solvera’s policy where appropriate.</li>
</ul>
<h3>For developers</h3>
The plugin exposes filters you can use in a custom plugin or theme:
<ul>
<li><code>solvera_connect_intro_html</code> — HTML for the “What you get” block on the admin screen.</li>
<li><code>solvera_connect_pricing_html</code> — HTML for the plans / trial / store summary block.</li>
<li><code>solvera_connect_default_platform_url</code> — Default platform base URL if not overridden by constant or option.</li>
<li><code>solvera_connect_sync_url</code> — Ingest URL and snapshot when pushing data to the platform.</li>
</ul>

Solvera AI Ads for Google and Meta

Connect your WordPress site to Solvera: site snapshot, WooCommerce catalog sync, one-click signup or login, Meta and Google Ads.

Aleksandar V

Aleksandar

<blockquote>
This plugin is deprecated. All its features and much more has been merged into our main plugin, the <a href="https://wordpress.org/plugins/woocommerce-google-adwords-conversion-tracking-tag/" rel="ugc">WooCommerce Pixel Manager</a>.
</blockquote>
Do you have a WooCommerce shop and want to run dynamic remarketing campaigns with Google Ads? This plugin will insert the customized remarketing pixel on all your shop pages. Google Ads will then be able to collect customer behaviour data (product viewers, buyers, order value, cart abandoners, etc). Based on this data you will be able to run targeted remarketing campaigns.
Requirements
<ul>
<li>WooCommerce</li>
<li>WooCommerce Google Product Feed plugin or something similar to upload the products to the Google Merchant Center</li>
<li>Google Merchant Center Account with all products uploaded</li>
<li>Google Ads account with a configured remarketing tag</li>
</ul>
Highlights of this plugin
<ul>
<li>Easy to install</li>
<li>Accurate. Several methods have been build in to avoid tracking of shop managers, deduplication of purchases, etc.</li>
</ul>
Cookie Consent Management
The plugin uses data from several Cookie Consent Management plugins to avoid injecting the tracking pixel, in case a visitor doesn’t want to be tracked by third party pixels.
It works with the following Cookie Consent Management plugins:
<ul>
<li><a href="https://wordpress.org/plugins/cookie-notice/" rel="ugc">Cookie Notice</a></li>
<li><a href="https://wordpress.org/plugins/cookie-law-info/" rel="ugc">Cookie Law Info</a></li>
<li><a href="https://wordpress.org/plugins/gdpr-cookie-compliance/" rel="ugc">GDPR Cookie Compliance</a></li>
</ul>
It is also possible for developers of Cookie Consent Management plugins to deactivate our plugin with a filter, in case a visitor opts out of third party pixel tracking. Simply use the following code:
<pre><code>add_filter( 'wgdr_third_party_cookie_prevention', '__return_true' );
</code></pre>
Installation support
Installing the plugin is pretty simple. Just activate it and enter the conversion ID and if necessary the product prefix.
If you also need to to set up the Google Merchant Center first the entire setup becomes more complex. If you would like us to do the setup for you please contact us for an offer: support@sweetcode.com
Similar plugins
If you like this plugin, have a look at our other Google Ads related plugin: <a href="https://wordpress.org/plugins/woocommerce-google-adwords-conversion-tracking-tag/" rel="ugc">Pixel Manager for WooCommerce</a>
Support Info
We will only support installations which run the most current versions of WordPress and WooCommerce.
More information
Please find more information about Google Ads remarketing on following pages:
<a href="http://www.google.com/ads/innovations/dynamicdisplayads.html" rel="nofollow ugc">Dynamic Display Ads</a> 
<a href="https://www.thinkwithgoogle.com/products/dynamic-remarketing.html" rel="nofollow ugc">Dynamic Remarketing</a>

Dynamic Remarketing for Google Ads and WooCommerce

This plugin integrates the Google Ads Dynamic Remarketing Tracking pixel with customized ecommerce variables in a WooCommerce shop.

Solvera AI Ads for Google and Meta vs Dynamic Remarketing for Google Ads and WooCommerce