trueroas

<p>TrueROAS tracks your store orders and attributes results to the correct Meta/Google/TikTok ad.<br />
Never miss an order again. Know exactly where your revenue came from. Leverage True Data to save ad spend and gain an extreme competitive advantage. Faster data updates enable you to test faster and scaling more predictably with the Promethean attribution model. All done using the new way to track ethically in a GDPR-friendly fashion. Save time by adding your product costs, and automatically, converting all different currencies into one, making it easier to see the whole picture.</p>
<p>-Ad Tracking</p>
<p>-Cost Tracking</p>
<p>-Creative Breakdown</p>
<p>-Product Analysis</p>
<p>-Conversion Paths</p>
<p>This app will allow TrueROAS get get orders and track the pageviews of your site, so that every order can be tracked down, so that you know exactly where your customers found you.</p>
<h3>Why TrueROAS</h3>
<p>Features</p>
<ol>
<li>Attribute 100% Orders</li>
<li>Instant Data Updates</li>
<li>Tracking Made for WooCommerce</li>
</ol>
<p>Benefits</p>
<ul>
<li>Stop wasting ad spend</li>
<li>Reduce testing ad spend by 63%</li>
<li>Trust your conversions</li>
</ul>
<p>Data Management<br />
* https://www.trueroas.com relies on order data to be able to track down which customer came from what source. This means that both customer and order details are stored. TrueROAS complies with GDPR, EU & NA privacy laws by encrypting and tokenizing all PII. To read more, check us out at trueroas.com or read up on our privacy policy here: https://trueroas.com/privacy-policy.</p>


TrueROAS AI Ad Attribution

Integrate TrueROAS into your WooCommerce store in 1 click.

forgecreative

<p><strong>Stop guessing which marketing channels are generating your leads.</strong></p>
<p>LeadSource is a lead source tracking and marketing attribution plugin for WordPress forms. It automatically captures UTM parameters and advertising platform click IDs from your visitors, persists them through the browsing session, and attaches the traffic source to every form submission, with no configuration on your forms required.</p>
<p>Perfect for small businesses and agencies running ads across Google, Meta, LinkedIn, Microsoft and TikTok who need simple, reliable lead attribution and conversion tracking without complex analytics setups.</p>
<h4>How It Works</h4>
<ol>
<li>A visitor clicks your ad or link containing UTM parameters</li>
<li>LeadSource captures and stores the traffic source data in a cookie</li>
<li>When the visitor submits a form, the traffic source is automatically recorded</li>
<li>View all your leads and their sources in a clean WordPress dashboard</li>
</ol>
<h4>Supported Form Plugins</h4>
<p>Works automatically with the form plugin you already use — no shortcodes or form modifications needed:</p>
<ul>
<li><strong>Contact Form 7</strong></li>
<li><strong>WPForms</strong></li>
<li><strong>Gravity Forms</strong></li>
<li><strong>Ninja Forms</strong></li>
<li><strong>Formidable Forms</strong></li>
<li><strong>Fluent Forms</strong></li>
<li><strong>Elementor Pro Forms</strong></li>
</ul>
<h4>What It Tracks</h4>
<ul>
<li><strong>UTM Parameters</strong> — source, medium, campaign, term, and content</li>
<li><strong>Ad Platform Click IDs</strong> — Google (gclid), Meta (fbclid), Microsoft (msclkid), LinkedIn (li_fat_id), TikTok (ttclid)</li>
<li><strong>Auto-detected Traffic Source</strong> — labelled as Google Ads, Meta Ads, LinkedIn Ads, Microsoft Ads, TikTok Ads, Organic Search, Direct, or Referral</li>
<li><strong>Landing Page URL</strong> — the first page the visitor arrived on</li>
<li><strong>Referrer</strong> — where the visitor came from (with server-side fallback)</li>
</ul>
<h4>Dashboard & Reporting</h4>
<ul>
<li>Sortable, searchable entries table with a native WordPress look</li>
<li>Quick stats showing total submissions and top traffic sources</li>
<li>Colour-coded badges for each platform (Google, Meta, LinkedIn, etc.)</li>
<li>View full submission details in a modal popup</li>
<li>Export all entries to CSV with one click</li>
</ul>
<h4>Features</h4>
<p>Everything is included — no paid plan required:</p>
<ul>
<li>All UTM and click ID tracking</li>
<li>All 7 form plugin integrations</li>
<li>Admin dashboard with search, sort, and quick stats</li>
<li>CSV export</li>
<li>5-step setup wizard with auto form detection</li>
<li>Unlimited stored entries</li>
<li>Per-submission email notifications</li>
<li>Daily, weekly, and monthly summary emails</li>
<li>IP address anonymisation</li>
</ul>
<h4>Privacy Friendly</h4>
<ul>
<li>IP addresses are automatically anonymised (last octet removed)</li>
<li>No data sent to external servers — everything stays in your WordPress database</li>
<li>Setup wizard includes recommended privacy policy language</li>
</ul>


LeadSource – UTM, Lead Source and Conversion Tracking for Forms

UTM tracking and lead source attribution for WordPress forms. Capture UTM parameters, gclid and click IDs on every form submission.

TrueROAS AI Ad Attribution vs LeadSource – UTM, Lead Source and Conversion Tracking for Forms