Automattic

WooCommerce

Claudio Sanches

royho

Boro Sitnikovski

laurendavissmith001

Chris Shultz

mmjones

Tomek

This plugin provides the integration between Google Analytics and the WooCommerce plugin. You can link a referral to a purchase and add transaction information to your Google Analytics data. It supports Global Site Tag (GA4) and eCommerce event tracking.
Please visit the <a href="https://woocommerce.com/document/google-analytics-integration/" rel="nofollow ugc">documentation page for additional information</a>.
Contributions are welcome via the <a href="https://github.com/woocommerce/woocommerce-google-analytics-integration" rel="nofollow ugc">GitHub repository</a>.

Google Analytics for WooCommerce

Good plugin

I see the faq about SUHOSIN and maybe that's the cause.  I think its possible to create plugins that don't require changes to server config just to save options.  And this plugin is as useless as the rest of the analytics plugins if I can't track ecommerce.

Settings won't save


The support forum is full of people complaining that page views are not sent correctly using GA4 - which everyone will be using seeing as universal is now being imminently retired.



The only advice given by plugin devs is to disable "add to cart" events, or modify the plugin code directly to fix their fault plugin logic. This issue has been around for 2 years.


Does not work with GA4

Provides integration between Google Analytics and WooCommerce.

Logik Labs

🚀 PixelPulse for WooCommerce
Transform your WooCommerce store with PixelPulse – the ultimate analytics plugin for tracking, optimizing, and growing your business. Gain valuable insights and take control of your store’s performance by integrating with Google Analytics, Meta Pixel, and more.
✨ Why Choose PixelPulse?
<ul>
<li>
🎯 All-in-One Tracking Solution 
Say goodbye to juggling multiple tools! PixelPulse brings all your tracking into one powerful, easy-to-use plugin.
</li>
<li>
⏱️ Real-Time Event Tracking 
Stay ahead of the game by monitoring key customer actions instantly, like add-to-cart, checkouts, and purchases.
</li>
<li>
🔮 Future-Ready 
PixelPulse is designed for growth, with upcoming integrations for LinkedIn, Pinterest, Microsoft, TikTok, X, and Clarity.
</li>
</ul>
🌟 Key Features You’ll Love
<ul>
<li>
🌐 Multi-Platform Integration 
Track smarter, not harder. PixelPulse supports Google Analytics and Meta Pixel, with even more platforms coming soon.
</li>
<li>
📈 Real-Time Event Tracking 
Track critical events like add-to-cart, checkout, and purchases as they happen.
</li>
<li>
⚙️ Customizable Settings 
Easily configure tracking codes and toggle events to fit your business needs.
</li>
<li>
📊 Detailed Analytics 
Get to know your customers like never before with deep insights into behavior and marketing performance.
</li>
<li>
💡 User-Friendly Interface 
A streamlined dashboard ensures quick setup so you can focus on what matters most – your store.
</li>
</ul>
💎 What Makes PixelPulse Stand Out?
<ul>
<li>Unmatched Flexibility: Tailored tracking for every store.</li>
<li>Future-Proof Design: New integrations always on the horizon.</li>
<li>Easy to Use: No coding needed – just plug and play!</li>
<li>Real Results: Drive better decisions with actionable data.</li>
</ul>
📥 Ready to Take Control of Your WooCommerce Store? 
Download PixelPulse now and unlock the full potential of your analytics!
<h3>External Services</h3>
PixelPulse integrates with third-party analytics and tracking services to provide comprehensive ecommerce tracking functionality. Below are the details of each service, including the domains accessed, data transmitted, and the specific events triggered.
<h3>1. Google Analytics (via Google Tag Manager)</h3>
<ul>
<li>
Service Purpose: Tracks user behavior and ecommerce events to provide analytics data for store performance insights.
</li>
<li>
Domains Used:
<ul>
<li><code>https://www.googletagmanager.com</code></li>
<li><code>https://www.google-analytics.com</code></li>
</ul>
</li>
<li>
Events and Data Sent:
<ol>
<li>Page Views:</li>
</ol>
<ul>
<li>Triggered: On every page load.</li>
<li>Purpose: Tracks the pages visited by users to monitor site traffic and behavior.
<ol>
<li>Add to Cart:</li>
</ol>
</li>
<li>Triggered: When a product is added to the cart.</li>
<li>Purpose: Tracks product popularity and user purchasing intent.
<ol>
<li>Remove from Cart:</li>
</ol>
</li>
<li>Triggered: When a product is removed from the cart.</li>
<li>Purpose: Helps analyze user decision-making and cart abandonment trends.
<ol>
<li>View Cart:</li>
</ol>
</li>
<li>Triggered: When a user views their shopping cart.</li>
<li>Purpose: Monitors user interaction with the cart page.
<ol>
<li>Purchase Events:</li>
</ol>
</li>
<li>Triggered: After a successful purchase.</li>
<li>Purpose: Tracks completed orders, including customer details and purchased products.
<ol>
<li>Checkout Steps:</li>
</ol>
</li>
<li>Triggered: At each step of the checkout process (e.g., billing, shipping).</li>
<li>Purpose: Monitors checkout flow to identify drop-off points.
<ol>
<li>Cart Abandonment:</li>
</ol>
</li>
<li>Triggered: When a user leaves the site with items in their cart.</li>
<li>Purpose: Identifies potential revenue loss from incomplete purchases.
<ol>
<li>Coupon Usage:</li>
</ol>
</li>
<li>Triggered: When a coupon is applied or removed during checkout.</li>
<li>Purpose: Tracks the effectiveness of promotional campaigns.
<ol>
<li>Dynamic Pricing Events:</li>
</ol>
</li>
<li>Triggered: When a user adjusts product quantities or prices change dynamically.</li>
<li>Purpose: Tracks how users interact with variable pricing features.</li>
</ul>
</li>
<li>
Service Provider: Google LLC
</li>
<li>Terms of Service: <a href="https://policies.google.com/terms" rel="nofollow ugc">Google Terms</a></li>
<li>Privacy Policy: <a href="https://policies.google.com/privacy" rel="nofollow ugc">Google Privacy</a></li>
</ul>
<h3>2. Meta (Facebook) Pixel</h3>
<ul>
<li>
Service Purpose: Tracks user behavior for advertising, remarketing, and analytics purposes.
</li>
<li>
Domains Used:
<ul>
<li><code>https://connect.facebook.net</code></li>
<li><code>https://www.facebook.com</code></li>
</ul>
</li>
<li>
Events and Data Sent:
<ol>
<li>Page Views:</li>
</ol>
<ul>
<li>Triggered: On every page load.</li>
<li>Purpose: Tracks user visits and monitors site engagement for ad targeting.
<ol>
<li>Add to Cart:</li>
</ol>
</li>
<li>Triggered: When a product is added to the cart.</li>
<li>Purpose: Identifies users interested in specific products for remarketing.
<ol>
<li>Remove from Cart:</li>
</ol>
</li>
<li>Triggered: When a product is removed from the cart.</li>
<li>Purpose: Monitors changes in purchase intent.
<ol>
<li>Purchase Events:</li>
</ol>
</li>
<li>Triggered: After a successful purchase.</li>
<li>Purpose: Tracks conversions for advertising campaigns and optimizes ad spend.
<ol>
<li>Cart Abandonment:</li>
</ol>
</li>
<li>Triggered: When a user leaves the site with items in their cart.</li>
<li>Purpose: Supports remarketing campaigns to recover lost sales.
<ol>
<li>Coupon Interactions:</li>
</ol>
</li>
<li>Triggered: When a coupon is applied or removed during checkout.</li>
<li>Purpose: Measures the performance and appeal of promotional offers.
<ol>
<li>Dynamic Pricing Events:</li>
</ol>
</li>
<li>Triggered: When a user changes product quantities or interacts with pricing on the product page.</li>
<li>Purpose: Tracks dynamic pricing features for personalized marketing.</li>
</ul>
</li>
<li>
Service Provider: Meta Platforms, Inc.
</li>
<li>Terms of Service: <a href="https://www.facebook.com/terms.php" rel="nofollow ugc">Meta Terms</a></li>
<li>Privacy Policy: <a href="https://www.facebook.com/privacy/policy" rel="nofollow ugc">Meta Privacy</a></li>
</ul>
<ol>
<li>Future Integrations (Coming Soon) 
The following services are planned for future releases:</li>
</ol>
– LinkedIn Pixel 
– Pinterest Pixel 
– Microsoft Advertising 
– TikTok Pixel 
– X (Twitter) Pixel 
– Microsoft Clarity
Note: All data transmission to third-party services occurs only after proper user consent and in compliance with applicable privacy laws. Store owners should ensure they have appropriate privacy policies and cookie consent mechanisms in place when using these tracking features.
Important Privacy Considerations: 
– All tracking includes UTM parameter collection and storage 
– Customer data (email, phone) is only transmitted during specific events like purchase completion 
– Cart abandonment tracking includes a 60-second inactivity timer 
– All tracking respects user consent settings and privacy preferences
<h3>Development Information</h3>
<ul>
<li>🔨 Contributors: LogikLabs – Ensuring PixelPulse meets the highest standards.</li>
<li>🌐 Plugin URI: Visit <a href="https://pixelpulse.logiklabs.tech/" rel="nofollow ugc">PixelPulse</a> for more details.</li>
<li>🏢 Company Website: Learn more about LogikLabs at <a href="https://logiklabs.io/" rel="nofollow ugc">logiklabs.io</a>.</li>
<li>📦 Tags: analytics, tracking, google analytics, facebook pixel, woocommerce, ecommerce, performance.</li>
<li>🧩 Requirements: WordPress 5.0 or higher, PHP 7.4 or higher.</li>
<li>📜 License: Licensed under GPL-2.0-or-later. View <a href="https://www.gnu.org/licenses/gpl-2.0.html" rel="nofollow ugc">License</a>.</li>
</ul>

Pixel Pulse for WooCommerce

🚀 Boost Your WooCommerce Analytics with PixelPulse PixelPulse adds Google Analytics and Meta Pixel tracking to WooCommerce.

Google Analytics for WooCommerce vs Pixel Pulse for WooCommerce