Wuoz

WUOZ Connect is a plugin that connects your WooCommerce store with the WUOZ platform, enabling powerful marketing automation, advanced analytics, and seamless integration with Meta Ads.
Key Features:
<ul>
<li>Automatic Contact Import: Sync customers and segments from your store to Wuoz for targeted campaigns.</li>
<li>Emails with Dynamic Products: Send personalized recommendations based on shopping behavior.</li>
<li>Powerful Automations: Recover abandoned carts, send welcome emails, follow-ups, and much more.</li>
<li>Advanced Analytics (WZTM): Track the complete customer journey, from email click to purchase.</li>
<li>Meta Campaigns Integration: Connect your store and launch Meta Ads campaigns directly from Wuoz.</li>
<li>Smart Popups & Banners: Create and publish lead-capture popups and promotional banners on your site.</li>
</ul>
<h3>External Services</h3>
This plugin connects to external services to provide its core functionality.
<h4>WUOZ Platform API (wuoz.it / app.wuoz.it)</h4>
The plugin communicates with the WUOZ platform to validate the connection, sync marketing content (snippets/popups), and send tracking/automation events needed to run campaigns.
Data sent can include: 
* Site URL and basic site metadata (during connection and sync operations) 
* WooCommerce customer identifiers (e.g., user ID/email) and cart/product identifiers (when enabled features are used) 
* Event metadata (page URL, timestamps, UTM parameters, and similar analytics fields)
When data is sent: 
* During connection/disconnection actions in the plugin settings 
* During scheduled/background sync (e.g., abandoned cart sync) 
* When snippets/tracking features are enabled and the related events occur
Service provider: WUOZ (https://wuoz.it) 
Terms of Service: https://wuoz.it/en/terms-and-conditions 
Privacy Policy: https://wuoz.it/en/privacy-policy
You can opt out by disconnecting the store in the plugin settings and/or disabling tracking options in the plugin settings.
<h3>Third-Party Libraries</h3>
This plugin bundles the following third-party libraries (GPL-compatible licenses):
<ul>
<li>Tailwind CSS – MIT License. License text: licenses/TailwindCSS-LICENSE.txt</li>
<li>Lucide – ISC License. License text: licenses/Lucide-LICENSE.txt</li>
</ul>

WUOZ Connect

A Plugin to connect WUOZ with WordPress and Woocommerce website.

Facebook

This plugin will install a Meta Pixel for your page so you can capture the actions people take when they interact with your page, such as Lead, ViewContent, AddToCart, InitiateCheckout and Purchase events. It also includes support for the Conversions API.
You’ll be able to see when customers took an action after seeing your ad on Facebook and Instagram, which can help you with retargeting. And when you use the Conversions API alongside the Pixel, it creates a more reliable connection that helps the delivery system decrease your costs. <a href="https://www.facebook.com/business/learn/facebook-ads-pixel" rel="nofollow ugc">Learn More</a>
The Conversions API is designed to create a direct connection between your marketing data and the Meta systems, which help optimise ad targeting, decrease cost per action and measure results across Meta technologies. <a href="https://www.facebook.com/business/help/2041148702652965?id=818859032317965" rel="nofollow ugc">Learn More</a>
You can find more information about our Privacy Policy <a href="https://www.facebook.com/privacy/policy/?entry_point=data_policy_redirect&entry=0" rel="nofollow ugc">here</a>.

Meta pixel for WordPress


I am thrilled that this plugin is modernized to PHP 8+. PHP 7 is history and unbelieavably how much people rely on it. When I stumble on plugin which reports errors on PHP 8.2, I immediately discard it.


PHP 8+


There is nothing more to write, just look at the Wordpress and PHP compatibility table.


PHP 7.4

Grow your business with Meta for WordPress!

WUOZ Connect vs Meta pixel for WordPress