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<p>Allows you to quickly and easily set up split tests on your sites content or make style changes and test which works best.</p>
<h3>WordPress Split Testing Plugin – MVTS</h3>
<p>This plugin provides an interface to easily configure split tests on your WordPress site.</p>
<p>Defining the test group, handling consistency between visits and sending the results to an analytics platform is taken care of.</p>
<h3>Instalation, Activation, Basic Usage</h3>
<ul>
<li>Download the plugin, unzip it and upload the folder to your <code>wp-content/plugins</code> directory.</li>
<li>Visit the plugins page in your WordPress Dashboard and activate the plugin.</li>
<li>Go to the new ‘MVTS’ tab in the sidebar and fill in your test details.</li>
</ul>
<h3>Using the Plugin</h3>
<p>The plugin needs a few details filled in to work correctly.</p>
<ul>
<li>A Name for the test – this gets reported to GA so you can isolate test results.</li>
<li>The target selector of the element your testing – this is the CSS <code>class</code> or <code>id</code>.</li>
<li>The type of test to run – the plugin offers <em>style tests</em> or <em>content tests</em>.</li>
</ul>
<p><em>More advanced users are welcome to chain their target selector. For example: <code>#main_box .content.post > p</code></em></p>
<h3>Style Tests</h3>
<p>Style tests are performed by making changes to the CSS styles of the element. The plugin offers some pre-defined css options such as colors, margins and font-sizes.</p>
<p>Select your desired change and enter the value to change it to (the values are the same values you would specify via CSS).</p>
<p>TODO: ADD ABILITY TO ADD OWN STYLE RULES.<br />
TODO: ADD ABILITY TO ADD/REMOVE CSS CLASSES</p>
<h3>Content Tests</h3>
<p>A content test essentially changes EVERYTHING within the element that you are wanting to test. This is extremely useful when you want to test different Call To Action phrases or Button Text.</p>
<p>Simply enter what you want to change the content to.</p>
<h3>Version Log</h3>
<p>Version 0.2.2:</p>
<ul>
<li>Improved client side detection of the Google Analytics Tracker object</li>
</ul>
<p>Version 0.2:</p>
<ul>
<li>Added ability to run content based changes – change text in buttons, taglines or whole chunks of markup</li>
<li>Improved validation on the data</li>
<li>Slightly improved interface</li>
<li>2 bugfixes with unescaped (and escaped) html
<ul>
<li>unescaped html would cause admin page to break layout if single quotes were entered<br />
** excaped html would cause the JavaScript test code to fail during content tests</li>
</ul>
</li>
</ul>
<p>Version 0.1:</p>
<ul>
<li>First functional version</li>
<li>Ability to test</li>
</ul>
<p>Version 0.0.1</p>
<ul>
<li>Plugin Creation</li>
</ul>


MVTS

Allows you to quickly and easily set up split tests on your sites content or make style changes and test which works best.

<p>This plugin simplifies the process of adding the VWO SmartCode to your WordPress site and enables automatic tracking of WooCommerce events like product views, add-to-cart actions, and completed purchases. It also offers optional server-side tracking to bypass client-side blockers and improve event reliability.</p>
<h3>Key Features</h3>
<ul>
<li>Easy VWO SmartCode integration</li>
<li>Automatic WooCommerce event tracking</li>
<li>Event-level data passed to VWO for advanced reporting</li>
<li>Support for asynchronous and synchronous SmartCode types</li>
<li>Optional server-side tracking for more accurate analytics</li>
<li>Works seamlessly with WooCommerce</li>
</ul>
<h3>Configuration and Setup</h3>
<h3>Configuring General Settings</h3>
<ol>
<li>Go to <strong>Settings > VWO</strong>.</li>
<li>Enter your VWO Account ID.</li>
<li>Choose your preferred code type:
<ul>
<li><strong>Asynchronous (Recommended)</strong>: Loads faster, doesn’t block elements.</li>
<li><strong>Synchronous</strong>: Not recommended for performance reasons.</li>
</ul>
</li>
<li>Click <strong>Save Changes</strong>.</li>
</ol>
<h3>Configuring WooCommerce Settings</h3>
<ol>
<li>Open the <strong>WooCommerce</strong> tab in the VWO settings.</li>
<li>Enable WooCommerce Event Tracking.</li>
<li>Enable the specific events you want to track:
<ul>
<li>Product Viewed</li>
<li>Add to Cart</li>
<li>Product Removed From Cart</li>
<li>Purchase Order</li>
</ul>
</li>
<li>Click <strong>Save Changes</strong>.</li>
</ol>
<h3>Configuring Server-Side Tracking (Optional)</h3>
<ol>
<li>Enable <strong>Server-Side Tracking</strong> from the WooCommerce tab.</li>
<li>Click <strong>Save Changes</strong>.</li>
</ol>
<h3>Verifying Event Tracking in VWO</h3>
<ol>
<li>Log in to your VWO account.</li>
<li>Go to <strong>Data360 > Events</strong>.</li>
<li>Perform sample actions on your WooCommerce store.</li>
<li>Check the events list in Data360.</li>
<li>Register any events listed under “Unregistered Events”.</li>
</ol>
<h3>WooCommerce Events Imported Into VWO</h3>
<h3>Product Viewed</h3>
<ul>
<li><strong>Event API Name</strong>: <code>woocommerce.productViewed</code></li>
<li>Payload:
<ul>
<li>price, currency, productId, productTitle, productUrl, productCategory, productSku, quantity, variantId</li>
</ul>
</li>
</ul>
<h3>Add To Cart</h3>
<ul>
<li><strong>Event API Name</strong>: <code>woocommerce.addToCart</code></li>
<li>Payload:
<ul>
<li>price, currency, productId, productTitle, productUrl, productCategory, productSku, quantity, variantId</li>
</ul>
</li>
</ul>
<h3>Remove from Cart</h3>
<ul>
<li><strong>Event API Name</strong>: <code>woocommerce.removeFromCart</code></li>
<li>Payload:
<ul>
<li>price, currency, productId, productTitle, productUrl, productCategory, productSku, quantity, variantId</li>
</ul>
</li>
</ul>
<h3>Purchase</h3>
<ul>
<li><strong>Event API Name</strong>: <code>woocommerce.purchase</code></li>
<li>Payload:
<ul>
<li>orderId, productId, productSku, productPrice, productQuantity, discount, shippingPrice, totalTax, totalPrice, currencyCode</li>
</ul>
</li>
</ul>


Visual Website Optimizer

VWO is the all-in-one platform that helps you conduct visitor research, build an optimization roadmap, and run continuous experimentation.

MVTS vs Visual Website Optimizer