EDD Enhanced Ecommerce

EDD Enhanced Ecommerce is a Free Plugin for Easy Digital Downloads stores which allows you to use Google Analytics – Enhanced Ecommerce.You can track the user behavior across your e-commerce store starting from download views to thank you page. Enhanced Ecommerce is only supported by Universal Analytics.

Note :

Please follow these installation instruction.

Features of Plugin

1. Quick & Easy installation from the wordpress interface
2. Supports the 4 Reports in Enhanced Ecommerce
   • Shopping Behaviour Report
   • Checkout Behaviour Report
   • Product Performance Report
   • Sales Performance Report
3. Supports Guest checkout functionality
4. Captures Download Impressions, Add to Cart & Download Clicks events on downloads’ category page
5. Captures Download Impressions, Add to Cart & Download Clicks events on download page
6. Set your local currency
7. Google Analytics Opt Out
8. IP Anonymization

Installation Instructions

• Enable Enhanced E-commerce for your profile/view. This is a profile / view level setting and can be accessed under Admin > View > E-commerce Settings

• Add meaningful labels for your checkout steps. We recommend you to label as, Step 1 : Checkout View; Step 2 : Billing Info; Step 3 : Proceed to payment

• Activate our plug-in from the Settings page. You can access the setting page from sidebar EDD Enhanced Ecommerce

• Find “Add Enhanced Ecommerce Tracking Code” in the settings page and check the box to add the tracking code

• If you have a guest checkout on your EDD store, then Check the box “Add Code to Track the Login Step of Guest Users”. If you have a guest login but you do not check the box, then it might cause an uneven funnel reporting in Google Analytics.

1. Deactivate & Delete the Older version of the Plugin
2. Download the new plugin file to your computer and unzip it
3. Using an FTP program, or your hosting control panel, upload the unzipped plugin folder to your WordPress installation’s wp-content/plugins/ directory
4. Activate the plugin from the Plugins menu within the WordPress admin
5. Enter your Universal Analytics ID for the plugin to enable the tracking code

Installation Instructions

1. Deactivate & Delete the Older version of the Plugin
2. Download the new plugin file to your computer and unzip it
3. Using an FTP program, or your hosting control panel, upload the unzipped plugin folder to your WordPress installation’s wp-content/plugins/ directory
4. Activate the plugin from the Plugins menu within the WordPress admin
5. Enter your Universal Analytics ID for the plugin to enable the tracking code

1. 

   Enable Enhanced E-commerce for your profile/view. This is a profile / view level setting and can be accessed under Admin > View > E-commerce Settings. Also, add meaningful labels for your checkout steps. We recommend you to label as, Step 1 : Checkout View; Step 2 : Login; Step 3 : Proceed to payment;

2. 

   Next, you need to activate your plugin from the Settings page by clicking the checkbox – “Add Enhanced Ecommerce Tracking Code". You can access the same from: EDD Enhanced Ecommerce > EDD Enhanced Ecommerce.

3. 

   To Track Guest Users, Check the box – Add Code to Track the Login Steps of Guest Users. If you have a Guest Check out & if it’s Unchecked, then it might cause an uneven funnel reporting in Google Analytics.

1.0 – 8/19/2018

• Initial release